Galaxies × Amplinate
How CMOs Are Getting Consumer Evidence Before the Media Budget Locks
Most campaigns get approved before the consumer evidence arrives. On November 12, Galaxies and Amplinate go live to talk about how CMOs are getting that evidence before the media budget locks.
Free live webinar · Consumer evidence and media budget · November 12, 2026 · Online, 3:00 PM ET
Details
Date
November 12, 2026 · 3:00 PM ET
Speakers
Daniel Victorino and Josh LaMar
Talk
“How CMOs Are Getting Consumer Evidence Before the Media Budget Locks” · Free live webinar
When the budget locks before the evidence arrives
In many marketing teams, research arrives after the media budget is committed. At that point it can explain the result, but it no longer changes the choice.
This webinar is about reversing that order, so the consumer evidence is on the table while the plan can still change.
Daniel Victorino, Galaxies’ CEO & Co-founder, and Josh LaMar, CEO & Co-founder of Amplinate, host a live conversation built for CMOs and media, brand, and product marketing leaders.
A free data readiness assessment for every attendee
Every attendee can book a free data readiness assessment with Galaxies and Amplinate to see where your data stands today and what to do next. The webinar is free and live on Thursday, November 12, at 3:00 PM ET. Save your seat.
“Walk into your next campaign approval with consumer evidence in hand.”
Galaxies × Amplinate · Free live webinar